Apr 09

Tell It Thursday: Stiletto

By Alexis Rodrigo | Copywriting

photo credit: geishaboy500 Yesterday’s Wordless Wednesday post was a picture of stilettos. People who know me would wonder at my choice of that picture because they know that I never ever wear high heels, much less stilettos. However, I chose that picture – not only because it coordinates with the color scheme of this blog […]

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Mar 16

Is The Sales Letter Dead?

By Alexis Rodrigo | Copywriting

Recently, there’s been some discussion on Twitter about the demise of the all-text sales page. I believe it was Frank Kern’s Mass Control launch that set all the debate off. After all the build up, Kern published sales page that only had a video, a few lines of text (or were there? I can’t remember […]

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Jan 12

Wellspring of Inspiration

By Alexis Rodrigo | Uncategorized

For some reason this past week, I’ve been getting lots of great ideas when I’m in the … bathroom! Once I got ideas for how to rework my freelance writing website while I was on my knees scrubbing the toilet (honestly). Twice – including tonight – I got good ideas while taking a shower. Maybe […]

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Jan 08

Six Degrees of Separation

By Alexis Rodrigo | Social Media

Tonight the hubby and I caught part of a documentary in Discovery Channel entitled, “The Power of Six Degrees.” It gave the scientific basis for a popular game involving Kevin Bacon and how every actor was at most six degrees (steps) separated from him. For somebody who works in “new media”, I was fascinated to […]

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