Internet Marketing

Social Marketing Predictions for 2012

January 18, 2012

It’s still January, so it’s not yet too late for me to talk about trends and predictions for 2012. Instead of making my own — and risk having egg on my face a year from now — I’ve gathered some noteworthy blog posts on this topic. These soothsayers seem to agree that:

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Your 2012 Web Copy To-Do List

January 4, 2012

I’m not a big fan of New Year’s resolutions, but I love the energy buzzing around us when we enter a new year. It motivates us to improve our businesses and the rest of our lives. It forces us to commit to doing better, pruning bad habits, and moving closer to our ideals. It fuels [...]

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Top 3 Social Media Marketing Opportunities of 2011

December 21, 2011

Social media platforms change fast, and with these changes come new opportunities for marketers to reach a wider audience. This year, 2011, we saw the rise of several social media “trends.” Three of them look like they’re going to be here to stay. If you haven’t been using these social media marketing opportunities, it may [...]

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How to Market Your Business With Holiday Gift Guides

November 16, 2011

American Thanksgiving and Black Friday are coming up, which means shopping galore for the whole of North America (well, maybe not so much for us here in Canada). Anyway, my point is, before people go crazy with their shopping sprees, businesses have the opportunity to get in on some of the action. One good way [...]

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One Conference, Three Ideas

October 19, 2011

Yesterday I attended Igniting Small Business Conference, an event organized by the Windsor-Essex Regional Chamber of Commerce. I’d been wanting to organize social media workshops for businesses in my city, so I was very interested in the event. In this post, I’d like to share with you the three key ideas I took home from [...]

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