March 5, 2010
In this blog post, I’m going to show you a case study which demonstrates the power of following up on your prospects.
Background:
My client decided to have a one-month promotion on his product. He would offer his product at 50% discount, because he was to stop selling it after the promo period.
Our primary means of promoting [...]
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January 29, 2010
Every online marketer wants their lists to get bigger and bigger, right? So why did I just send an email to one of my lists today, asking them to unsubscribe?
I did this because I’m after quality and not just quantity. Sure, I want people to get on my list and give me permission to communicate [...]
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