By Alexis Rodrigo | Copywriting
In this blog post, I’m going to show you a case study which demonstrates the power of following up on your prospects. Background: My client decided to have a one-month promotion on his product. He would offer his product at 50% discount, because he was to stop selling it after the promo period. Our primary […]
Continue readingBy Lexi | Entrepreneurship
UPDATE: Elena has just announced an additional bonus to the Mom Media List: a list of 100 Mommy bloggers to partner, collaborate and promote with. Everything ends on Sunday, February 28th, so watch this video to see what you get when you order a Mom Media List: This video gives you a sneak peek at […]
Continue readingBy Alexis Rodrigo | Entrepreneurship
I’ve always been fond of yoga. It’s mysterious and full of contradictions. It relaxes and strengthens. You push and yield at the same time. In many ways, marketing is like yoga. Like yoga, effective marketing requires finding the perfect balance between pushing and yielding.
Continue readingBy Alexis Rodrigo | Blogging
Website owners are obsessed with their traffic. You want to know how many people visit your site every day. And for good reason. You work hard to publish quality content and, naturally, you want to reach as many people as we can. However, unless you built a website to make thousands in Google Adsense revenue, […]
Continue readingBy Alexis Rodrigo | Copywriting
The starting point of effective communication is a clear knowledge and understanding of your target audience. You need to know two things about your target audience: who they are; and what they really want. Covering these bases isn’t as easy as it may seem.
Continue reading