By Alexis Rodrigo | Blogging
Does a blog make a difference? Can it have a measurable impact on the bottom line of your business? Yes, it can, if you blog the right way. The Blogging Advantage: How to Create Blog Posts that Entice & Engage, a brand new ebook by Karon Thackston, will show you how. Watch this video, where I cover:Overview of […]
Continue reading
By Alexis Rodrigo | Blogging
Amazon is the largest content marketplace. Not only does it sell tons of content, it also generates a LOT of data about what people are looking for, what they’re interested in, what they buy, and which pieces of content they actually consume. You can use some of the information Amazon collects to make you a rock star […]
Continue reading
By Alexis Rodrigo | Blogging
Content Mavericks: How to Grow Your Business with Insanely Shareable Content by Andrew and Pete is a content marketing book released in October 2017. Content marketing books usually disappoint me. They all say the same thing! And none are particularly exciting. Did Content Mavericks disappoint me as well? Watch my video review and find out:
Continue readingBy Alexis Rodrigo | Blogging
Have you ever sat down in front of your computer to write a blog post, email, or video script, and then wonder, “What am I supposed to say now?” It happens too often. This is why at a content marketing conference, Exposure & Profit, in Toronto, Ontario, I cornered Justin Popovic for an interview. Justin (of ToolsforMotivation.com […]
Continue readingBy Alexis Rodrigo | Social Media
Social media marketing gets all the attention. People’s ears perk up, their eyes widen, their wallets open when they hear “social media.” But say “content marketing” and you’ll likely see blank stares and hear crickets. When I was doing keyword research for a client, I found a startling thing: “content media marketing” does not get […]
Continue reading
