By Alexis Rodrigo | Entrepreneurship
Anyone who’s ever tried to create or promote a business online at one time or another suffers from the Shiny New Object Syndrome. In this article, we’ll talk about what that syndrome is, why it’s deadly to your success, and how you can overcome it. But first, here’s a brief video for you: Alright, that […]
Continue readingBy Alexis Rodrigo | Blogging
You’ve heard this so often, you’re probably sick of it: Content is King! But in the search for website traffic, the site’s content is the often overlooked, neglected and forgotten traffic getter. It’s easy to get caught up in doing search engine optimization (SEO) work: finding keywords, making sure the target keywords are sprinkled naturally […]
Continue readingBy Alexis Rodrigo | Copywriting
Recently, there’s been some discussion on Twitter about the demise of the all-text sales page. I believe it was Frank Kern’s Mass Control launch that set all the debate off. After all the build up, Kern published sales page that only had a video, a few lines of text (or were there? I can’t remember […]
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