By Alexis Rodrigo | Entrepreneurship
Everybody loves a good deal — me included. So for today, I’ve put together five of the best Thanksgiving weekend specials especially for online marketers. I don’t know if you’re the type of person who flocks to Black Friday sales. But even if you’re planning to stay home today, these special offers are only a […]
Continue readingBy Lexi | Social Media
In the video below, I respond to two related questions I received from my readers recently. The first question is from Brandi-Ann Uyemura, who asks: How do you translate social media marketing to sales? And the second question is from a reader who requested to remain anonymous: I have both a Twitter account and Facebook […]
Continue readingBy Alexis Rodrigo | Entrepreneurship
How can you promote your products/services when selling makes you feel icky? This is the dilemma of one of my readers–whom we shall refer to as “Anna.” Anna says she’s uncomfortable about approaching prospects and even offering them free content, because she feels like she’s taking advantage of their pain. Here’s my video response to […]
Continue readingBy Alexis Rodrigo | Video Marketing
One of the commonly asked questions about video blogging or video marketing is: “How do I embed video on my blog or site?” I answer that question in the video below.
Continue readingBy Alexis Rodrigo | Copywriting
Is it just me or is anybody else alarmed by the amount of violence in web copywriting nowadays? Just look at the headlines of sales pages. You’d think everyone was out to become a “ninja” at every desirable skill, “kick b**t” in their field, and “annihilate” or “crush” every one who gets in their way. […]
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