Blogging Answers (3 of 7): How Long Should My Blog Post Be?

By Alexis Rodrigo | Blogging

Blog Post Ideas: 21 Proven Ways to Create Compelling Content and Kiss Writer's Block Goodbye GET THE BOOK

Nov 19

Video 3 of the Blogging Answers series responds to a very common question bloggers ask.

Blogging Question

How long should my blog post be?

The Hard Answer

If only I could give you a simple, definite number!

The bottom line is, today's blogging standards are higher. You can't get away with short blog posts anymore, unlike in the early days of blogging.

To be taken seriously, your blog posts have to be on the long side.

However, this doesn't mean arbitrarily aiming for a certain number of words.

There are several factors to consider. Watch the video to see what I mean.

So, "how long should my blog post be" is in fact several questions in one!

And it doesn't have one, easy answer.

I've written blog posts that are anywhere from 850 words to over 10,000 words!

You really have to think about:

  • what will serve your readers
  • what the goal of your blog post is
  • what signals Google uses to determine the quality of your post

How long should your blog post be? That depends ... [VIDEO]

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If you think of all those factors, you'll probably end up with a blog post that's at least 1,000 words.

But again, remember, it's not about hitting a specific number of words!

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About the Author

Lexi Rodrigo is a communication and marketing professional for multimillion-dollar businesses, co-author of Blog Post Ideas: 21 Proven Ways to Create Compelling Content and Kiss Writer's Block Goodbye, and host of "Marketing Insights LIVE!." Connect with Lexi on Twitter, Facebook, or LinkedIn.