Alexis Rodrigo, Content Crafter & Copywriter

Jan 11

5 Common Video Mistakes That Make You Look Like An Amateur (And How To Avoid Them)

Something happened when it became easier, faster, and cheaper to make and publish videos…. Suddenly, the web got filled with terrible videos! Not to poke fun at others. After all, I’ve made some of these mistakes myself. The important thing is to learn from our (and other people’s) mistakes, right? Watch this video and see if your videos are […]

Jan 10

3 Reasons to Post More Videos Online (Backed by Research)

By Alexis Rodrigo | Video Marketing

For years, experts have been recommending online videos to internet marketer. A somewhat successful marketer I know pushed back saying, “But I don’t like watching videos! They take too long and I don’t want to annoy my audience.” Maybe it’s the ability to control the video playback speed….But whatever the reason, online video did not turn off […]

Nov 19

From Social Media to Moolah

By Lexi | Social Media

In the video below, I respond to two related questions I received from my readers recently. The first question is from Brandi-Ann Uyemura, who asks: How do you translate social media marketing to sales? And the second question is from a reader who requested to remain anonymous: I have both a Twitter account and Facebook […]

Jul 16

What’s the Use of Twitter and Facebook?

By Alexis Rodrigo | Social Media

Whenever I’m “twittering,” my husband peers over my shoulder and asks, “What do you get from Twitter anyway?” Hmmm… what DO I get from Twitter? And Facebook, for that matter?