Got an iPad? It’s a lot of fun to use. But did you know it also comes in pretty handy when you’re making online videos?
Here are the 3 unusual ways I use mine when I make different kinds of videos:
As a second monitor when I’m having a webinar or web conference, wherein I share my screen
As an audio play when I do screen cast video tutorials
As a light source for talking heads videos
For details, watch the video below (watch in HD for best viewing!):
To get even more ideas for using our iPads, I’m tagging my blogger friends, to respond with a blog post and/or a video of their own. (I’ll link to their responses as soon as they do):
Lynette Chandler of TechBased Marketing – Lynette’s a tech whiz, great at teaching us the technologically challenged, and a wonderful marketer. I’m sure she’ll have cool contributions to this topic.
Jeff Young of Catholic Foodie – Jeff, the talent behind the Catholic Foodie blog and podcast, is a creative soul. Looking forward to his thoughts!
Do you use your iPad in unusual or unexpected ways? How? Share them in the comments below!
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As I’m looking for more ways to increase online visibility for my employer, I’m seriously considering going into podcasting. It’s a great way to get found by a different audience, and to repurpose all the content I’ve been churning out in the form of blog posts, video tutorials and special reports. Best of all, our B2B competitors aren’t podcasting yet (shhhh, don’t tell them!).
To get more insight into podcasting, I turned to my friend and business mentor, Kelly McCausey of the Solo Smarts podcast. Kelly has been podcasting for a loooong time (in web years, she’s been podcasting forever!).
Many years ago, as a newbie online marketer, I learned a useful tip from Scott Stratten.
That is to ask a question in your first follow-up email. It should go something like this: “What is your biggest problem about __?”
At the time, I knew it was an excellent idea. By asking that question, you start connecting with someone who has just given you permission to email them. You show you’re ready to listen to what they have to say. Plus, it’s a great way to get to know your subscribers better — knowledge that will enhance your content creation and customer service.
To this day, I strive to respond to every single reply that I receive. Sometimes, I create a blog post or video as a response. This practice of asking a question in your first follow-up message is a good way to build rapport.
Recently, I came across Aweber’s blog post that made me realize this practice has another, equally important, benefit.
To improve your business website’s ranking in the search engines, high-quality links from other websites are essential.
There are many ways to get these links. Some involve a lot of work and even money, but some are really simple. So simple you may be overlooking excellent SEO opportunities right under your nose.
Aside from getting backlinks, these opportunities can also bring traffic to your website. And this traffic would be warm visitors who are already interested in your content.
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