How to Overcome Camera Shyness (Based on Science)

By Alexis Rodrigo | Video Marketing

Feb 20
How to Overcome Camera Shyness

Two of the most common concerns my video clients bring to me are:

"I hate how I look on video."

"I don't like the sound of my voice!"

This may surprise you, but there's a perfectly rational and scientific reason why this may be so.

The simple reason is this: You hate how you look and sound on video, because you've never really seen or heard yourself--not the same way other people see and hear you.

You most often see the mirror image of your face. And you always hear your voice as it resonates inside your head.

Not at all how you appear and sound to the world.

And so, when you watch and hear yourself on video, you dislike it, because it's not familiar. You prefer your mirror image and the voice that's literally inside your head.

The Scientific Reason for Camera Shyness

Scientists call this the "mere-exposure effect." This psychological phenomenon says we tend to prefer certain things because they're more familiar.

So, the advice in this video, simple as it may sound, is actually founded on science:

The "mere-exposure effect" may explain why you hate the way you look and sound on video. It also holds the key to attaining camera confidence. #videomarketing

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Do you also have a problem with watching and listening to yourself on video? What are you doing about it?

BONUS: Get your FREE copy of the Facebook Live Checklist. It will help you get as prepared as possible for your live streams. And the better prepared you are, the more confident and relaxed you'll be! 🙂


About the Author

Lexi Rodrigo is a communication and marketing professional for multimillion-dollar businesses, co-author of Blog Post Ideas: 21 Proven Ways to Create Compelling Content and Kiss Writer's Block Goodbye, and host of "Marketing Insights LIVE!." Connect with Lexi on Twitter, Facebook, or LinkedIn.