By Alexis Rodrigo | Social Media
Buffer is one of those apps I use every single working day. Coupled with Feedly, Buffer is why I seem to be “everywhere all the time,” even when I’m asleep or on vacation. It’s an app that lets you schedule posts to different social networking accounts from a single dashboard. When you find online content […]
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By Alexis Rodrigo | Entrepreneurship
I love reading and think it’s a worthwhile activity for ALL human beings. But even more so for marketers. Why? How Reading Makes You A Better Marketer Of course, reading a good book on business, marketing, copywriting, and related topics will give you knowledge you can apply in your business life. But other than that, […]
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By Alexis Rodrigo | Entrepreneurship
Happy New Year! While everyone is making predictions on marketing trends, let me look back on the year that was, and share what I learned in marketing in 2013. Top 3 Marketing Lessons of 2013
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By Alexis Rodrigo | Video Marketing
Have you ever made an online video, then when you watched it, was dismayed to hear your voice was monotone? Boring? Ho-hum? That can happen especially if you’re new at making videos. The common reasons for a boring video voice-over are: feeling self-conscious about being recorded reading a script, which makes you speak in an […]
Continue readingBy Alexis Rodrigo | Video Marketing
Have you seen the TV ad that says more photos are now taken with an iPhone than a digital camera? It’s true in the case of video, too. In fact, in my last two vacations, I didn’t even bother to bring my digital cameras anymore. I knew I could shoot all the photos and videos […]
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