Can you do video blogging without actually creating your own videos?
Why, of course you can! Thanks to video sharing sites, web TV and other video-based platforms on the web, you can take Other People's Videos (OPV) and legally embed them on your own site.
I did that in a recent post where I shared Guy Kawasaki's videos to talk about creating a great business.
OPV will allow you to add video to your blog, even if you don't make the video yourself. It's also a good way to share something potentially valuable to your audience. And it's a low-commitment, low-effort way to get started with video blogging.
Here are some good places to find videos you can use on your own blog:
While I have been promoting that you use OPV on your blog, it's still better if you create and publish your own videos. It's better for getting traffic (if, for example, you publish your video first on YouTube) and it's better for establishing yourself as an authority in your field.
However, if you must use OPV, here are some tips to make it more effective:
Do you use Other People's Videos on your blog? Why or why not? Please share in the comments below. Thank you!
PS: Ready to make your own online videos but need help getting started? Click here to get a copy of my free report, “Video Marketing for the Clueless,” and here to sign up for Gideon Shalwick's free report, “Rapid Video Blogging.”
Image by jonsson
Lexi Rodrigo is a communication and marketing professional for multimillion-dollar businesses, co-author of Blog Post Ideas: 21 Proven Ways to Create Compelling Content and Kiss Writer's Block Goodbye, and host of "Marketing Insights LIVE!." Connect with Lexi on Twitter, Facebook, or LinkedIn.
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